PPC Account Director (1145)
We are currently seeking an individual with a strong background in paid search (PPC) advertising for large clients or businesses. As the Account Director, you will serve as the main point of contact for senior PPC clients and become an integral part of their marketing team. Your main responsibility will be setting the strategic direction for PPC on your account(s) and effectively communicating this strategy to clients and stakeholders throughout the organization. You will also ensure that PPC aligns seamlessly with other paid media activities. Additionally, you will oversee a team of junior members, ensuring the delivery of high-quality work in implementation, reporting, and planning. Other duties include monitoring campaign performance, managing finances, liaising with clients and creative agencies for timely campaign launches, and handling ad hoc client requests. The role places a strong emphasis on quality assurance and financial acumen within the team. You will have full ownership of the day-to-day strategy and execution of your client's PPC campaigns, as well as management responsibilities for junior staff. The Resolution Media team at Manning Gottlieb OMD consists of 100 specialists working across PPC, Paid Social, and SEO for MG OMD's diverse digital client portfolio.
We want to provide every candidate with the opportunity to showcase their talents and be their best. If you require any adjustments throughout the recruitment process, please discuss them with your dedicated Talent Acquisition team member or contact us confidentially at beyourbestomnicommediagroup.com.
MG OMD is an agency that strives to produce exceptional media work. We believe that creativity drives effectiveness and aim to make a difference that matters for our clients. With a team of 450 dedicated individuals, we aspire to be the most progressive media agency in the UK. Our client base includes renowned brands such as the John Lewis Partnership, HM Government, Specsavers, Virgin Media, Estée Lauder Companies, Nissan, and Pladis.
At OMG, we envision an agency that values diversity and fosters an inclusive culture where everyone can thrive. We are committed to creating an environment that reflects the society we live in, allowing individuals to bring their authentic selves to work and ensuring that diverse voices and backgrounds are valued, heard, and well-represented.
Your personal data will be handled in accordance with our Recruitment Privacy Notice, available at www.omgukcareers.com.
This employer is a corporate member of myGwork - a community for LGBTQ professionals, inclusive employers, and anyone who champions workplace equality.
10 Interview Questions You Might Get Asked
These are questions that we think might come up at some point during the interview process. It's worth prepping answers for the questions below, as well as other key areas you think will be important to secure the role.
- Can you tell us about your experience working with large clients in paid search advertising?
- How do you approach setting the strategic direction of PPC for your clients?
- Can you give an example of a time when you had to sell a strategic direction to clients and stakeholders in the business?
- How do you ensure that PPC fits seamlessly with other paid media activations?
- How do you manage and oversee the work of more junior members of the PPC team?
- Can you explain your approach to implementation, reporting, and planning in PPC?
- What experience do you have in monitoring campaign performance and pacing?
- How do you handle monthly finance reconciliations for media accounts?
- Can you tell us about your experience in liaising with clients and creative agencies to ensure campaigns go live on time?
- How do you handle ad hoc client requests and manage them with internal teams?
5 Questions You Could Ask
Based on the job description above, here are 5 questions we think you could ask during your interview. Use them as a guide to help you write your own questions.
Remember: Always have at least 5 questions prepared for the interview. If you do not, you run the risk of looking unprepared.
- Can you provide examples of large clients/businesses that you have worked with in the past?
- How do you ensure that your PPC strategy aligns with the wider digital performance strategy?
- Can you explain your experience with overseeing and managing junior PPC staff?
- What steps do you take to ensure high-quality work in areas such as implementation, reporting, and planning?
- How do you incorporate quality assurance and financial acumen within your PPC team?
Posted: 2023-11-19 00:00:00
FT or PT: full_time
Category: Marketing / advertising / PR
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